Category: celebrity

Advice from Emma Watson: ‘always follow the thing’

We know from our research that the involvement of celebrities in activist campaigns raises their media profiles and impacts. We have been hoping that our ‘follow the things’ project would one day attract a celebrity to get behind what we’re doing, encourage others to do what we do. Yesterday we found what we were looking for. Emma Watson was exchanging advice for $2 in New York’s Grand Central Station. We’ve skipped to the part in the video when she’s responding to one young man’s question. If you take her advice entirely out of content, she’s giving us an endorsement. Her character Hermione Grainger has inspired activist members of the Harry Potter Alliance. Now she inspires us. The way she says our words is wonderful. Thank you Emma. 

Guest blog: Dear iPhone Girl

Here’s another excellent example of journal writing from the Exeter Geography module behind our website. At the start of the module, we ask the students to add to their phone homescreens this photo of an Apple factory worker which, it seems, was accidentally left on an iPhone bought in 2009. The person who found this and four other photos posted them online and the quest to find out who she was, why photos of her were on that phone, and what would happen to her after they went pubic went viral (as documented on our followthethings.com page). We ask our students to keep her photo on their homescreens until the end of the module, for almost 4 months. What can happen to you when she looks at you every time you look at your phone, wherever you go? Sophie Woolf explains… to the person who became known as ‘iPhone Girl’. 

my-life-with-you-iphone-girl

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Sodastream studies…

Overnight, [Scarlett Johansson]  has become the Marie Antoinette of the Israeli-Palestinian conflict, smiling regally and offering: “Let them sip soda.” (source)

We’ve been following carefully how actor Scarlett Johansson (a.k.a Scarjo) was forced last week to choose between her role as an Oxfam Global Ambassador and as the face of soft-drink machine maker Sodastream.

This is the banned TV advert that was due to be shown at half time during Superbowl 2014, the ‘most watched’ TV show in the US. What values are expressed here?

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